Posts Tagged ‘website design’

Interactive Garage Launches with Poison Spyder

Wednesday, July 24th, 2013

For Immediate Release

July 24, 2013

The way people browse and purchase accessories in the Jeep® JK world has officially hit a HUGE milestone.  Interactive Garage is alive and selling on Poison Spyder Customs, Inc — changing the way Spyder Nation fans buy their favorite Poison Spyder parts.

“Interactive Garage has been a work in progress for a few years now, we’ve been working with many manufactures to obtain and photograph their products to showcase within the software.   Given the nature of this software it will always be “in progress” but we knew the time had come to take it to the next level – in order to show the potential of what this software can do for manufactures as well as retailers, it was time to go live,” said Ryan Hagel, Owner RCH Designs, LLC & Interactive Garage.

While working with multiple manufactures and trying to determine when and where Interactive Garage would go live first – we were thrilled when Poison Spyder embraced the idea of integrating the software within the Poison Spyder website.

“We thought Poison Spyder would be a fantastic “first live” integration for Interactive Garage as they have a huge online presence and following in both social media as well as on their website,“ stated Hagel.

“The Interactive Garage has added a valuable engagement aspect to the browsing and shopping experience on our website.  It captures our customers attention in a fun way, while keeping them engaged with our products and actually allowing them to visualize their own Jeeps outfitted with Poison Spyder gear.  This results in longer visits to our website and increased emotional investment in the products they are interested in–which leads to increased sales conversions.  The response has been extremely positive, and we’re looking forward to expanding our implementation of the Interactive Garage even further,” stated Larry McRae, President of Poison Spyder Customs.

Interactive Garage is a great selling tool for manufactures and retailers alike, and it will keep growing/evolving as we continue to add more products for the Jeep® JK, not to mention when we start adding additional vehicles & products to the program.

Go visit, play, enjoy, and “Build Your Dream Jeep®!”

Our new Facebook “Share” feature is also now up and running on the Poison Spyder Interactive Garage.  Share your ultimate build with all your facebook friends.  Stay connected to Poison Spyder facebook page, rumor has it they are going to run some promotions and give-aways around those that share their Spyder JK creations built by the Interactive Garage.

Screen shot of built up Jeep® JK and shopping cart info page

Screen shot of built up Jeep® JK and shopping cart info page

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About Interactive Garage:

RCH Designs has developed the ultimate automotive accessories salesperson.  Combining an RCH studio innovative software program with professional digital imaging we created Interactive Garage. The Interactive Garage software, hosted by RCH Designs, has no limitations. Interactive Garage can sell accessories on any web site 24/7/365, making it the hardest working employee or sales person you will ever hire. Currently we are targeting the top manufacturers in the industry that are building products for the 2007-13 Jeep® Wrangler JK.

Your customer designs the vehicle and we are the mechanics, bolting accessories on/off at the click of a mouse in addition to displaying what interior and performance accessories are available with pop up information panels. The options to choose from are endless with a plethora of exterior, interior, and performance parts and accessories.

If you don’t see a product category that fits what you manufacturer for the JK, please call us @ 714-842-9899 to discuss, or email ryan@rchdesigns.com.  The software has no limitations, adding new product categories (Batteries, Drivetrain, etc) or sub categories is just a mouse click away.

About RCH Designs:

RCH  Designs, located in a 6,000 sq foot facility in Huntington Beach, CA, is  a full service photography/video studio, marketing specialist, concept  development, consulting, graphic and web design organization. For more information about RCH Designs, please visit www.rchdesigns.com.

For the third year running RCH Designs and Moab Diner team up to raise funds for land use.

Tuesday, April 16th, 2013

2013 T-shirt

RCH Designs & Moab Diner together with automotive industry partners raise funds to benefit saving trails and land use in Moab – raising over $5,500 to be donated to the BlueRibbon Coalition.

“We started working with the general manager, James Butterfield, at the Moab Diner back in 2010.  We designed and printed a custom shirt specifically for Easter Jeep Safari that their entire staff wore and displayed all week.  This is a straightforward and simple program we put together, no fluff or hidden agendas.  Our goal is to raise as much money as we can from shirt sales to keep what I call ‘Gods country of four wheeling’ open for years and years to come,” stated Ryan Hagel, owner RCH Designs.

In the past we had limited the number of sponsors and tried to match manufacturers in effort to not have two competitors in the same field.  This worked well for the first couple years allowing us to raise and donate approximately two-thousand dollars to the BlueRibbon Coalition.

This year RCH decided to open up the playing field – welcoming all competitors. “If our intent is to raise money for this cause, I would only be going against the goal if we limit willing companies, said Hagel.  We all have a passion for this industry and I could only hope that if manufacturers wanted to get involved then we/they could set differences aside in the competitive business world that we live in and join forces together on this cause.”

100% of the money that we received from the sponsors for their logo placement was put towards buying shirts.  $8 from each t-shirt sale goes towards our goal of raising funds and awareness for keeping trails open for 4-wheel and general off road use.


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In effort to make sure the funds raised were put to good use and managed appropriately RCH Designs again, thanks to the efforts of Del and Stacie Albright, chose the BlueRibbon Coalition as the designated entity to receive the donated funds and direct those funds back to the community of Moab and the fight to keep 4-wheeling / off-road trails open for everyone.

Thanks Del, Stacie and the entire team at BlueRibbon Coalition for your constant fight and promotion to keep our trails open, not only in Moab but nationwide.

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The other $5 from each t-shirt sale is split between management and the servers at the Diner as an incentive to keep promoting them to each and every person that comes through the door.  It’s the least we can do for the unwavering and ongoing support we get from the Diner.

“This is what Moab Diner is all about ‘stuff that matters’,” said James Butterfield. “And it’s statements like this that keep us looking forward to next year, and the next, and…,” commented Hagel.

The more public trails and open land that close in Moab and across the United States has a direct impact on the sale of off road parts / products and anything associated with this market niche, which is how we all earn a living.

We could not make this happen without the Moab Diner & our passionate industry partners that sponsored this t-shirt program.  Thank you all!

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About RCH Designs

RCH Designs, located in a 6,000 sq foot facility in Huntington Beach, CA, is a full service photography studio, marketing/advertising specialist, concept development, consulting, public relations, graphic and web design organization.

Located at 189 South Main Street in Moab, Utah. “Home of the Best Green Chili in Utah!”
Elements such as Teamwork, Respect, Character, Commitment to Quality, consistency, and a comfortable environment express the foundation of who we are and what you can expect as a guest of the Moab Diner.

The BlueRibbon Coalition is a national recreation group that champions responsible recreation, and encourages individual environmental stewardship. With members in all 50 states, BRC is focused on building enthusiast involvement with organizational efforts through membership, outreach, education, and collaboration among recreationists. 1-800-BlueRib – www.sharetrails.org


RCH Designs launches new website for MasterCraft Safety

Wednesday, March 6th, 2013

MC PR image 1

For Immediate Release –

Huntington Beach, CA – March 6, 2013 – RCH Designs launches Version 3.0 website for MasterCraft Safety.  This new website incorporates feature rich and user friendly functionality, world class product photography (also done by RCH Designs) and full E-commerce capabilities.

“We always tell our clients that a website is never done, it’s always a work in progress.  Building a website is not like designing an ad for a magazine, after the initial creation you have to keep feeding it.  Since building the first site for MasterCraft back in 2007, to today’s launch, of what we call Version 3.0, not only has the technology behind building websites increased tremendously, so too has the product offerings from MasterCraft Safety, explained Ryan Hagel, CEO of RCH Designs. The ability to obtain full product knowledge and get all the way to “add to cart” in less than 3 – 4 clicks was the task set forth by Robbie Pierce, CEO of MasterCraft Safety.  Simple and easy navigation with clean pages throughout the site….sounds simple right?  Luckily I have the best team here at RCH Designs and we are very proud to put our name on this latest version,” said Hagel.

“We are extremely happy with the new site.  RCH has created a website that not only reflects our product at its best, but makes the user experience better than it’s ever been. As internet sales have increased so have consumer websites, as well as customers expectations while making purchases; we believe our new website meets those expectations,” stated Robbie Pierce, CEO MasterCraft Safety / Impact by MasterCraft Safety.

(MasterCraft Baja RS Landing Page)

(MasterCraft Baja RS Landing Page)

(Product Category Landing Page)

(Product Category Landing Page)

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About MasterCraft Safety:
Based in Santee, California, MasterCraft Safety is the leading manufacturer of driving suits, window nets, and innovative energy attenuating safety seating and restraint systems custom tailored to endure the most extreme environmental conditions and off-road terrain.  In addition to three decades of real world testing in the most extreme racing conditions, independent tests by nationally recognized laboratories indicate the MasterCraft Safety energy attenuating seat directly resulted in an 84% reduction of energy in a 55 “G” load event.  Additional testing in the +Z axis has resulted in impressive Dynamic Response Index data of 13.7 in a (nominal) 350G impact. These qualities and craftsmanship make MasterCraft seats the leading choice for environments where safety can mean the difference between life and death, from desert racing to hostile territory overseas.

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rch about image
About RCH Designs:
RCH Designs, located in a 6,000 sq foot facility in Huntington Beach, CA, is a full service photography/video studio, marketing specialist, concept development, consulting, graphic and web design organization. For more information about RCH Designs, please visit www.rchdesigns.com.


RCH Designs Introduces the Interactive Garage

Wednesday, May 9th, 2012

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RCH Designs is a photography studio, marketing & sales support (we don’t like the tag/title of agency), graphic & web design, project vehicle coordinator, and general consultant for the automotive industry.  Our goal for our clients is to think outside of the box to create unique products, in this case, programs to help sell and market your accessories.

RCH Designs has developed the ultimate automotive accessories salesperson.  Combining an innovative software program with professional digital imaging we created Interactive Garage. The Interactive Garage software, hosted by RCH Designs, has no limitations. Interactive Garage can sell accessories on any web site 24/7/365, making it the hardest working employee or sales person you will ever hire.  Currently we are targeting the top manufacturers in the industry that are building products for the 2007-12 Jeep® Wrangler JK.

Traditional channels of distribution can be changed with the use of Interactive Garage. We solved complex programming problems to handle hundreds of accessories on a single vehicle.  Interactive Garage delivers powerful, data-driven, in-store or web-based interactive configuration software that allows consumers the opportunity to “try things on” interactively, ultimately allowing them to make more informed, more satisfying purchasing decisions. Interactive Garage will become the standard for visual personalization technology as it defines how vehicles can be personalized in the showroom, on the Internet, or at home by providing consumers a better way to view and buy exactly what they want.

In Interactive Garage we build vehicles, actually the customer designs the vehicle, and we are the mechanics, bolting accessories on/off at the click of a mouse in addition to displaying what interior and performance accessories are available with pop up information panels. The options to choose from are endless with a plethora of exterior, interior, and performance parts and accessories. The base vehicle is the one in your driveway you are thinking about fixing up, the one in the dealer showroom you are thinking about buying, or the one on Craig’s list that will be ‘new to you’.

Why/How Interactive Garage sells accessories:

1. First and foremost Interactive Garage is exciting, fun and very user friendly. After seeing Interactive Garage, vehicle owners that were not looking for accessories will want to see what is available for their vehicle.  A virtual “Wish List” creator.

2. Our software is on the job 24/7/365.  Interactive Garage knows all the products available for each vehicle, product features, current applications and pricing.

3. Interactive Garage shows the customer what the accessory will look like on their specified vehicle – make, model, and color.  What a stylist does for the fashion industry, Interactive Garage does for the automotive industry – allowing the consumer to see and try on different accessories/parts before purchasing.

4. The consumer can take all the time they need to personalize their vehicle, the program is viewable at home, the office, or sitting at their local Starbucks.

5. Interactive Garage can expose more accessories in 10 minutes than an in-store sales person can do in eight hours.

6. Consumers want to view a selection of products and styles and read product information before they make a decision. Interactive Garage provides this environment.

built jk with shopping cart

Screen shot of built up Jeep JK and shopping cart info page

screen shot of pop up info box

Screen shot of pop up info box

Question:

How do you get your products on the Interactive Garage Software program?

Answer:

Right now our main objective at Interactive Garage is to populate the database of products for the 2007-2012 Jeep Wrangler JK (4-door).  At this time we will be offering up the following on a one-time “proof of concept” promotion.

Offer:

Send in your product/s to be photographed on our Jeep JK (product/s will remain the property of RCH Designs).

$200 imaging fee per product (future price for “Interactive Products” is $1000 per).

You will receive your product/s imaged on the JK with full usage rights* in high resolution .jpg or .tiff format.

*Configuration based on the available “other” products/accessories on the Interactive Garage Software in the same front ¾ view.  Does not include multiple angles and views of your product/s.

Product/s will be programmed in the Interactive Garage Software.

More Info box will be created and programmed to accompany your product/s on the Interactive Garage Software.

Upon your approval, product will be available to the online retailers that the Interactive Garage Software is licensed to.

Our scheduled date to shoot the Jeep JK in the RCH Designs studio is June 4th, 2012.  This should give you plenty of time to get your product/s ready and have them shipped in an affordable manner to our office (address below).  If you have any questions, please don’t hesitate to call us to discuss @ 714.842.9899.

If you don’t see a product category that fits what you manufacturer for the JK, please call us to discuss.  The software has no limitations, adding new product categories (Batteries, Drivetrain, etc) or sub categories is just a mouse click away.

Obviously all products are not created equal…meaning that there are some products that we just don’t need to actually install on the vehicle to become part of the Interactive Garage.  We will handle those on a product by product basis.  Call us to discuss if your interested in the program but not sure how your products will look, work, and function within the software.

Question:

Can I run the Interactive Garage Software on my companies website?

Answer:

Absolutely!  We will work with you and your IT team to see what is the best option for you to run the Interactive Garage custom program on your site.  Every site is different in design and development, so we will need to determine the cost and timing based on your current web situation.

Thank you for taking the time to review this new and exciting program from RCH Designs.

Demo can be viewed at: www.interactivegarage.com (click on “Interactive Garage Demo”)

Please, if your viewing on a MAC use FireFox and NOT Safari.  We are currently working out the bugs on that particular browser platform.

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RCH Designs

About RCH Designs:

RCH  Designs, located in a 6,000 sq foot facility in Huntington Beach, CA, is  a full service photography/video studio, marketing specialist, concept  development, consulting, graphic and web design organization. For more  information about RCH Designs, please visit www.rchdesigns.com.

RCH Designs Announces the Launch of Monroe Brakes New Website, www.monroebrakes.com.

Thursday, March 29th, 2012
Monroe Brakes Home Page

Monroe Brakes Home Page

“We’re excited to redefine the online experience in the friction category,” said Carri Irby, brand manager, Monroe Brakes, Tenneco. “RCH Designs helped u streamline  www.monroebrakes.com into a valuable, powerful resource for our trade partners and a very helpful resource for consumers. It’s easy to find exactly what you need!”

“Last year we welcomed the opportunity to create a new website for Monroe Shocks & Struts (www.monroe.com) – a division of Tenneco, Inc.  Recently we were asked to take that same approach and restyle (create) a similar site for Monroe Brakes, a division of Monroe.  We were thrilled to be working with Carri Irby and her entire team on another project,” stated Ryan Hagel, owner RCH Designs.

Monroe Brakes Product Page

Monroe Brakes Product Page

“It takes a collaborative effort to redesign and catalog a product line such as Monroe Brakes, continued Hagel. In addition to product inventory and part numbers the database we built for the site incorporates two additional languages; allowing you to switch, with the click of a mouse, to a full Spanish version and French version of the website. Something very important to Monroe as their business is global, and something that we will incorporate into the other brands within Tenneco and their sites that RCH Designs currently updates and maintains.”

Monroe Brakes Home Page - Spanish Version

Monroe Brakes Home Page - Spanish Version

In addition to the two websites for Monroe (www.monroe.com & www.monroebrakes.com), RCH Designs has also built sites for “performance” divisions within Tenneco, Rancho Suspension (www.gorancho.com) and DynoMax Performance Exhaust (www.dynomax.com).

“Working with Tenneco, Inc. and their companies is truly an honor for all of us at RCH Designs, said Hagel.  Being associated with such a well respected global corporation for almost 7 years now, reflects the hard work our team puts into what we do, something I am very proud of and we will always strive for at RCH Designs.”