Posts Tagged ‘marketing’

RCH Designs to Create Custom Website for Rusty’s Off-Road Products

Wednesday, July 20th, 2011

For Immediate release

July 20, 2011

RCH Designs, LLC announced today they are in the process of creating a new/custom website for Rusty’s Off-Road Products.

In addition to the website, RCH Designs will also handle ad creation and other marketing ventures to compliment Rusty’s already broad and diverse advertising/media campaign(s).

“It’s great to work with a family owned and operated business, such as Rusty’s Off-Road Products, said Ryan Hagel, owner RCH Designs.  Along with Rusty are his wife, Nina as CFO, and their sons Tony and Zac. Tony, the oldest son, (Rusty’s right hand man) runs the fab and machine shop. Zac, the youngest, is an engineer and in sales.  Rusty and Tony also do most of the design and prototyping. Rusty’s Off-Road Products is more than a family business it’s a family passion – with Jeep®  being the vehicle of choice for each of their daily drivers.”

“Companies that say they build products for Jeep’s need to look inside Rusty’s buildings to see what it really takes to manufacture parts for all models of Jeep.  In one building the lifts are filled with company vehicles such as a; TJ, YJ, XJ, ZJ and JK, all getting new production parts built and engineered specific to that model.  While in the other buildings racks are filled with other production parts ready to ship for those same vehicles.  To me, that is a true Jeep enthusiast run company,  with parts that match their passion, said Hagel.  About the only thing Rusty’s doesn’t do, in house, is powder coat.  His Haas machines, laser table, tube benders, welders and everything else imaginable are owned and run by Rusty and his staff.”

Good things ahead in the coming months.  All of us at RCH Designs are proud to be a part of what’s to come with the fantastic crew at Rusty’s Off-Road Products.

About Rusty’s Off-Road Products:
Based in Rainbow City, Alabama, Rusty’s Off-Road Products design and build custom off-road components for the Jeep line of vehicles. Whether you’re looking to add a little lift to your Grand Cherokee or building a monster rock-rig out of your Wrangler, we’ve got the TRAIL TESTED TOUGH parts that you need. For more information on all of Rusty’s Off-Road product offerings please visit www.rustysoffroad.com. If you don’t see what you’re looking for, most likely they have it or can build it for you.

About RCH Designs:
RCH Designs, located in a 6,000 sq foot facility in Huntington Beach, CA, is a full service photography/video studio, marketing specialist, concept development, consulting, graphic and web design organization. For more information about RCH Designs, please visit www.rchdesigns.com.

RCH Designs is proud to announce the launch of their latest custom web site for PSC Motorsports.

Tuesday, June 7th, 2011
Tom and Jeff Allen, of PSC Motorsports, approached RCH Designs with a concept they wanted turned into Internet reality.  ”Build us a site that has a modern look and feel, the capacity to allow us, PSC, to internally add parts & accessories as needed along with a press/news section.  We want the functionality of a brand informational site and more importantly the ability for our customer base (retail and wholesale) to easily order online.”

“As all newly launched sites should be, a “work in progress”, nothing describes that better than what we are doing with PSCmotorsports.com,” stated Ryan Hagel, CEO of RCH Designs, LLC. “When I meet with Tom and Jeff to discuss their site scope, their vision of where PSC Motorsports was going to be in 6-8 months upon launching this new site was right on target. For those of you that thought PSC was just in the off road marketplace, hold onto your hats and skirts”.

“PSC Motorsports has been involved in circle track racing and building misc steering components for their customer base since I started the company,” stated Tom Allen, Owner and CEO of PSC Motorsports.  ”Due to my personal passion in the off road market niche, most people only know of us in that particular arena.  Our new product offering in the muscle car, hot rod, O.E replacement, and custom applications for anything on 4 wheels are really not new to us, just new in the fact that we are announcing them to the public for the first time with part numbers and on shelf inventory readily available.”

Home Page

Home Page

The site currently has over 3000+ SKUs available to order online today, and another 3000+ in the works in the coming months.  All of which are accessible in multiple search combinations (Browse by Vehicle, Motorsport Specific, Vehicle Specific, Engine Specific, and Featured Products).

There are still pages to be built and products to be added to make this exactly as Tom and Jeff envisioned.  Take a moment to thoroughly browse the site, you will see that this is a perfect mix of brand content along with the latest technology in the shopping cart sector that is easy and efficient (least clicks possible) from start to finish,” said Hagel.

“Both teams at RCH Designs and PSC Motorsports worked together to make this the best site possible, and we are proud of the outcome.  We know this new site will open the eyes to those in other markets (hot rod, muscle car, etc) that we are not well known in, as well as help us launch new product lines such as our PSC XR components,” stated Jeff Allen, President of PSC Motorsports.  ”Stayed tuned as our press releases on these product lines will start steering their way into the media limelight.”

About PSC Motorsports
PSC Motorsports, is your one stop shop for your On and Off-road steering needs. They have everything from stock replacement parts for your daily driver to high performance steering for your hardcore rock crawler or offroad racer.  For more information on PSC Motorsports please visit www.pscmotorsports.com.

About RCH Designs
RCH Designs, located in a 6,000 sq foot facility in Huntington Beach, CA, is a full service photography/video studio, marketing specialist, concept development, consulting, PR, graphic and web design organization. For more information about RCH Designs, please visit www.rchdesigns.com.

RCH Designs announces the launch of Monroe Shocks & Struts new website

Saturday, March 12th, 2011

RCH Designs announces the launch of Monroe Shocks & Struts (“Monroe”) new website, www.monroe.com (“website”).

Monroe is a leading supplier of ride control products to OE vehicle manufacturers worldwide, that expertise translates to Monroe’s OE-quality Aftermarket replacement products.

This interactive website makes it easier than ever to upgrade your vehicle with the latest Monroe product offerings.  Easy to use navigation and tons of added content including Monroe’s newest product just introduced, OESpectrum Shocks & Struts.

Ryan Hagel, CEO of RCH Designs, commented, “Our team worked extremely hard on this project.  The depth of this site is unbelievable.  The Monroe product offering throughout their entire line and general content/information about all Monroe products really put us to the challenge. Working with Carri (brand manager for Monroe) and her team made this site launch, as massive as it was, go very smooth.  The entire team at RCH Designs is very proud of the end result.  A special call out to our IT/Web creator, Dane Calligan, for a job well done!”

Monroe continues to expand its Aftermarket product lines to provide the coverage you need. For more information on Monroe’s products and to check out the latest ride control coverage, visit www.monroe.com.

About RCH Designs

RCH Designs, located in a new 6,000 sq foot facility in Huntington Beach, CA, is a full service photography/video studio, marketing specialist, concept development, consulting, graphic and web design organization. For more information about RCH Designs, please visit www.rchdesigns.com.

RCH Designs creates “real life” ad campaign for MasterCraft Safety

Thursday, July 8th, 2010

Huntington Beach, Calif. – July 8, 2010CSteele Ad

RCH Designs announces the creation and launch of MasterCraft Safety’s “real life” ad campaign. MasterCraft Safety is the leading manufacturer of performance off-road suspension seating and other vehicle safety equipment.

This “real life” ad campaign focuses on real life situations where the MasterCraft Safety products have been put to the test and prove that MasterCraft really does provide safety in motion.

“Giving a real life perspective to a product adds a whole new element to it’s value as well as that of the company that produces the product, said Ryan Hagel, owner of RCH Designs, we enjoyed creating the layout and design of these “real life” ads, which allows the reader to embrace MasterCraft products from a whole new point of view.”

SGeiser Ad“We welcome the opportunity to call out some of our work products that demonstrate the creative & design capabilities of RCH Designs which are sometimes overshadowed by the website and photography side of the business,” stated Hagel.

For more information on all of MasterCraft Safety product offerings please visit www.mastercraftsafety.com.

About RCH Designs

RCH Designs, located in a new 6,000 sq foot facility in Huntington Beach, CA, is a full service photography/video studio, marketing specialist, concept development, consulting, graphic and web design organization. For more information about RCH Designs, please visit www.rchdesigns.com.

RCH Designs announces the launch of Rancho Suspension’s new and improved interactive website, www.gorancho.com.

Friday, May 14th, 2010

RCH Designs announces the launch of Rancho Suspension’s (“Rancho”) new and improved interactive website, www.gorancho.com (“website”).  Rancho is an innovative leader in suspension systems for trucks and sport utility vehicles.Rancho Site

This interactive website makes it easier than ever to outfit your rig with the latest Rancho technologies, with simpler navigation and added content, the updated website gives enthusiasts an opportunity to interact and engage in Rancho’s online presence.

“We’re excited to bring this level of information and interactivity to the performance suspension enthusiast, said Rancho Product Manager Jason DeNardo. As consumers and technologies continue to advance we knew it was time to update the way we reach our customers, what better way than with the launch of a fresh and updated website.”

The “Upgrade It, Level It or Lift It” functionality is ideal for determining what suspension/shock options suit your driving style and desired performance; what products work for your vehicle; and what components are necessary to complete the job.

Ryan Hagel, owner RCH Designs, commented, “This project allowed us to showcase the multiple offerings RCH can provide, giving us the ability and freedom to combine our interactive creativity, graphic design, photography and videos all within a website.  The majority of the content did not change but the look, feel and user interface are all new. It was important that this upgraded/refreshed website be intriguing and interactive yet user friendly.”

The site also showcases extensive video and multimedia content, including easy access to installation videos, images of recent events, and exciting stories on Rancho’s blog, “Fresh Dirt.”

For more information about Rancho suspension products and accessories, please visit the brand new site at www.gorancho.com.

About RCH Designs

RCH Designs, located in a new 6,000 sq foot facility in Huntington Beach, CA, is a full service photography/video studio, marketing specialist, concept development, consulting, graphic and web design organization. For more information about RCH Designs, please visit www.rchdesigns.com.